Looking Back: This post is outdated – Apture was acquired by Google in 2011
Just added a toolbar by Apture to allow readers to more easily explore this blog — see prior post about lowering bounce rate.
Using the toolbar, you can search for keywords. Other handy buttons on the toolbar let you bookmark the site or individual posts in FaceBook, Twitter or send via e-Mail — does anyone email referrals any more?
Click on a definition and you get a second pop-up. Other links open in a new tab. I don’t like that the owner’s blog results open in a new tab — but we’ll see how it works.
Here’s what a search for ‘table of contents’ returned:
The Apture bar appears only after visitors page down past the top-fold. Learn more about handling your blog’s top-fold in the post I wrote called 3 Easy Ways to Improve Your Blog Design.
The search bar also pops up when a reader highlights words within the blog page and clicks on the search bubble:
I saw the toolbar install instructions on my friend Varun’s BeepTheGeek blog. He is also on Blogger and put the code in the template html. But I decided to steer away from even more template code, so I tried the sidebar gadget path. Seems to work.
Why not give it a test drive and leave a comment about what you discovered? Hint: you can view videos in the search box.
I’ll be following the effect the toolbar has on bounce rate (and time on site).